Book Early for Better Value! 
CHERY Ignites a Buzz in Thailand’s Automotive Market with 
“Welcome Drive Welcome Deal” Campaign, Offering a Special 10,000 Baht Privilege to First Buyers of “V23” and “TIGGO8 CSH”

CHERY, a leading automotive brand under the globally recognized innovation leader Chery Automobile, is entering the Thai market in full force. The company has officially announced that it is opening pre-booking for its first two models nationwide from August 1 - 31, 2025. To celebrate its market entry in Thailand and welcome the first customers into the CHERY family, the company is launching the "Welcome Drive Welcome Deal" campaign. This will include exclusive offers and nationwide roadshow activities throughout August.

As part of the official launch celebration in Thailand, CHERY is providing a premium experience for Thai customers. The first 2,000 customers who pre-book either the V23 or TIGGO8 CSH will receive a special offer valued at 10,000 Baht. This can be used as a discount on the price when purchasing and taking delivery of the vehicle from an official dealer by the end of 2025.

Furthermore, to allow consumers to get a close look at CHERY's first two car models, the "Welcome Drive Welcome Deal" roadshow will tour the country, giving customers the opportunity to see the actual vehicles and meet with a team of professional sales consultants on the following dates and at the following locations.

• Aug 1–3: Central Khon Kaen, Promotion Area 1D
• Aug 8–10: Central Sriracha, G Floor
• Aug 15–17: CentralWorld, Beacon Zone 3
• Aug 20–26: Next Drive Autoshow, Central WestGate
• Aug 22–24: Central Chiangmai Festival, 1st Floor Promotion Area
• Aug 29–31: Central Phuket, Grand Hall B-C

CHERY is committed to delivering vehicles packed with smart technology, stylish design, and high safety standards through its two debut models — two unique options designed for all lifestyles:

• V23: A standout urban EV with a modern boxy design, sleek inside and out. It features a 15.4” touchscreen powered by a Snapdragon 8115 GPU and supports NFC Keyless entry. Fully electric, it offers a thrilling, adaptive driving experience with multiple drive modes — a perfect fit for the new generation.
• TIGGO8 CSH: A premium family SUV, combining elegance with powerful efficiency. Driven by CHERY’s exclusive CSH (Chery Super Hybrid) Plug-in Hybrid system, it delivers a smooth ride with superior fuel economy. It features a spacious 3-row cabin for up to 7 passengers, intelligent driver assistance systems, and extensive comfort and safety features.

Mr. Jim Lee, Brand Director of CHERY (Thailand), spoke about the brand's confidence and vision, stating, "The launch of the 'Welcome Drive Welcome Deal' campaign reinforces our commitment to the Thai market. We are not just introducing advanced automotive innovation; we want to create a new community and lifestyle. For us, 'Welcome Drive' is an invitation for every customer to experience something more. It marks the beginning of our brand's promise to be a 'Lifetime Companion to the Thai people'. We are confident that with our product quality, the readiness of our dealership network, and this appealing campaign, CHERY will receive an excellent reception and achieve sustainable growth in the Thai market."

This is a unique opportunity to own a CHERY before anyone else, with the best possible offer. — with the best offer available. Interested customers can pre-book and claim the exclusive THB 10,000 offer from August 1 – 31, 2025, via online booking http://chery-thailand.com/pre-booking (QR code) or at any of the roadshow events across Thailand.

Stay updated and learn more via:

• Website: www.chery-thailand.com
• Facebook: Chery Thailand
• Instagram: @cherythailand

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About CHERY

Founded in 1997, Chery Automobile Co., Ltd. is a globally recognized automotive brand headquartered in China. With a strong focus on continuous innovation, CHERY has established world-class R&D centers across China, Germany, the United States, and Brazil, and employs over 25,000 professionals dedicated to vehicle development. Chery is known for its proprietary integrated automotive technologies and premium product offerings.

To date, CHERY has sold over 15 million vehicles worldwide and was the first Chinese automaker to export complete vehicles, CKD parts, engines, manufacturing technologies, and equipment globally. Currently, CHERY operates in more than 120 countries, has established 16 overseas manufacturing facilities, and supports over 3,200 global dealers and service centers—serving nearly 17 million users, including 5 million outside China.

For 22 consecutive years, CHERY has ranked No.1 in passenger car exports from China.