Chery Thailand Celebrates Over 2,000 Bookings at the 42nd Motor Expo with Special Year-End Offers

Jun 05, 2026

Chery (CHERY), a global automotive leader committed to advancing technology and innovation to deliver superior driving experiences under the concept “Happiness on the Move” has announced its success in securing over 2,000 bookings at the 42nd Motor Expo. Marking its first participation in the event, Chery Thailand’s strong performance reflects the high level of trust and positive response from Thai customers.

Mr. Jim Li, Country Director of Chery Thailand, stated that the brand’s debut at the Motor Expo received an outstanding response, particularly for the V23 and TIGGO 8 models, which together generated 2,009 bookings during the event. This brings the cumulative bookings for both models to over 6,000 units since the pre-booking period. The result represents a significant milestone for Chery’s entry into the Thai market. He added that, due to tax changes effective January 2026, a price adjustment for the Chery V23 is under consideration, positioning December as the best time for customers to make their decision.

For customers interested in the Chery V23 and V23 RETROCUBE models, the company is offering exclusive promotions designed to provide exceptional value and support diverse lifestyle needs. Customers can test drive the vehicles at 40 authorized showrooms nationwide from now until 31 December 2025 and enjoy a 10,000-baht discount or choose imported accessory packages valued at over 15,000 baht, with financing rates starting from 1.98%. A Special Package valued at 100,000 baht is also available.

For more information about Chery’s vehicle lineup, customers can visit any of the 40 authorized Chery showrooms nationwide or stay updated via the official website at www.chery-thailand.com and Facebook: Chery Thailand.

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