Chery Thailand Makes Explosive Motor Show Debut, surpassing 3,400 Bookings in 7 Days as Rising Fuel Prices Drive Demand and Irresistible Campaigns Win Over Consumers

Jun 05, 2026

BANGKOK, 1 April 2026 – Chery Thailand has announced an outstanding success its first-ever participation in the Motor Show, generating an overwhelming response from Thai consumers. Total bookings for Chery vehicles surpassed 3,400 units within just 7 days, clearly reflecting the brand's rapid popularity and market acceptance amidst continuously soaring fuel prices.

The model capturing sustained high interest is the Chery V23, which secured over 1,600 bookings. Its distinctive, boxy design combined with practical functionality perfectly matches the lifestyle of the modern generation. Meanwhile, Chery Q enjoyed an equally impressive reception, accumulating over 1,800 registrations for exclusive privileges. This strong performance was further boosted by special campaigns tailored for the Motor Show 2026, which effectively stimulated consumer purchasing decisions.

This milestone aligns with Chery’s robust global reputation. According to J.D. Power China, Chery has been ranked as a standout brand in product quality and customer satisfaction. Furthermore, the V23 achieved the #1 ranking in the Midsize Pure Electric SUV segment for 2026—a crucial factor that reinforces the trust and confidence buyers worldwide in the brand.

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